JP
Joseph Pine FOUNDER
Co-founder
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Career Highlights
Awards & Recognition
Co-authored 'The Experience Economy' - named one of the 100 best business books of all time by 800ceoread (Porchlight)
Book published in 15 languages and considered foundational business text
Senior Fellow with Design Futures Council and European Centre for the Experience Economy
Notable Facts
Co-founder of Strategic Horizons LLP, a 'thinking studio' for business strategy
Co-authored 'The Experience Economy' (1999) - revolutionary business book that coined the term 'Experience Economy'
Former IBM executive who helped company win Malcolm Baldrige National Quality Award in 1990
MIT Sloan School graduate with Master's in Management of Technology
Visiting Scholar at MIT Design Lab and Lecturer at Columbia University
Keynote speaker at World Economic Forum, original TED Conference, and Consumer Electronics Show
International management advisor to Fortune 500 companies
Author of multiple business books including 'Authenticity: What Consumers Really Want' and 'Infinite Possibility'
Upcoming book 'The Transformation Economy' to be published in 2026
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